By Austin Edoho
Nigeria is a country famous for many of its numerous human and natural resources. Chief of them is its deep and rich cultural heritage which a lot of people have tried to depict or capture in their work of art. This has made Nigerian arts very distinct from works of art obtained in other countries, and a sought after collection both in Africa and other continents.
Ironically, while a lot of business men and artisans are complaining that the Nigerian economy is hard and harsh, Mr. Sylvester Aguddah is singing a very different tune.
Mr. Sylvester Aguddah is the CEO of Sylver Screen Integrated Concepts Limited, a company which deals in artwork, textile, photography, design, and printing. He does other media such as spray on canvas, mix media, digital photo art.Mr. Aguddah, an astute businessman of repute who is one of the exhibitors at the on-going opening of Edmark’s first ever cashless shopping Bazaar in Nigeria, spoke to the BrandiQ team about the arts business in Nigeria, challenges, and prospects.
Displaying an exotic array of beautifully crafted paintings and crafts which made other exhibited art work at the bazaar pale into insignificance, Mr. Sylvester who has been in the Arts business for 25 years encouraged Nigerians to beautify their space including their homes, offices, and even schools, churches, and hotels.
Speaking further, this enigmatic entrepreneur who is also into the importation, distribution, and marketing of bicycles was also able to state the distinctive qualities between his art collections and others in the market. In his words, “Our collection is different from others in the market. They are unique because we go all out to make them so. We are not collectors. We make every work of art you are seeing here. And their prices range from five thousand naira to a million naira.”
When asked about the major challenge he is having in the art business, he replied, “The major challenge I have is getting the right materials. All the materials we use for our art works are expensive because they are quality imported materials. None of them is locally sourced. It would help to a considerable extent if we could source for those same quality materials at a lower rate.”
SylverScreen Arts is currently running a “beautify your space” promo which is making it possible for thousands of Nigerians and those outside the country to own a unique work of art for #5,ooo naira only. This promo ends on the 31st of July 2018.You can send your name, favourite colours, and an idea of what you want, and it will be created for you. In other words, now is the golden opportunity for you to own a customized SylverScreen work of art without robbing a bank to pay for it!
You can call or WhatsApp Mr. Sylvester on 08066663055
Sylvester AGUDDAH hails from Topo local government, Badagry, Lagos state and is a graduate of Ahmadu Bello University Zaria with a degree in Business Administration.
Sylvester has Eighteen (18) years’ work experience, with the multinationals like Procter and Gamble, British American Tobacco, Nigeria and a Nigerian telecommunication company; Globacom.
Sylvester is a self- taught visual artist who specializes in Collage Art with over 25 years of practice.
In October 2016, Sylvester established his own business, Sylverscreen Integrated Concepts Limited (an Arts, Bicycle shop and Tours package firm).
Since the inception of the company, he has had over thirteen (13) solo Art Exhibitions in Nigeria, Ghana, Togo and the republic of Benin.
He has collectors across Africa, Europe, The Americas, and Asia
SylverScreen is located at No. 3 Church Street, off Olowu Street, Ikeja- Lagos.