Description:
This high-level annual conference brings together policymakers, diplomats, creative leaders, economists, media executives, and brand strategists to explore how African nations can build strong, cohesive, and competitive country brands.
Key themes include:
- Soft Power Diplomacy
- Tourism & Investment Branding
- Media Narratives and National Identity
- Cultural Capital in the Global Economy
Unique Feature: Each edition spotlights one African country’s brand journey.
Output: Policy briefs and a branded report for stakeholders.