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Microsoft fires four workers for on-site protests over company’s ties to Israel
WASHINGTON, Aug 28 (Reuters) - Microsoft (MSFT.O), opens new tab has fired four employees…
Vitafoam: How a Nigerian Brand Turned Sleep into a Comfort Culture
Introduction: In the fast-evolving world of consumer goods, very few brands survive,…
Revealed: Why Brands Fail
…The Truth About the Biggest Brand Mistakes of All Time Matt Haig, a writer, journalist, and marketing professional, provides a…
FG eyes 21% GDP boost with e-governance bill
The Federal Government has said that Nigeria’s Gross Domestic Product could receive a major boost from the digital economy, with…
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Maltina – Evolving a Legacy of Happiness
Brand Overview Maltina, launched in Nigeria in 1976 by Nigerian Breweries, is one of the…
Why Gen Z Buys into Brands That Act Like People, Not Corporations
In 2024, the most powerful brands aren’t just known for what they sell - they’re…
Why Gen Z Buys into Brands That Act Like People, Not Corporations
In 2024, the most powerful brands aren’t just known for…
Nigeria won’t accept Trump’s deportee deal like Rwanda, S’Sudan – FG
The Federal Government has reiterated its refusal to accept deportees…
The AI Coach: How Technology is Changing Football for Gen Z Fans
Football has always been about heart, hustle, and human intuition.…
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The AI Coach: How Technology is Changing Football for Gen Z Fans
Football has always been about heart, hustle, and human intuition. But in 2024, another player is changing the rules -…
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WAEC releases revised 2025 WASSCE results, apologises for grading error
The West African Examinations Council, Nigeria, has released reviewed results for the 2025 West African Senior School Certificate Examination, for school candidates, following the discovery of grading discrepancies that significantly affected candidates’ performance statistics. In a press briefing on Friday,…
Sowore to face criminal charges in court – Police
The Nigeria Police Force (NPF) on Saturday said charges against human rights activist and 2023 presidential candidate of…
YouTube reaches agreement with Fox to prevent disruption
Aug 28 (Reuters) - Alphabet-owned (GOOGL.O), opens new tab YouTube and Fox (FOXA.O), opens new tab said on Thursday…
FG eyes 21% GDP boost with e-governance bill
The Federal Government has said that Nigeria’s Gross Domestic Product could receive a major boost…
Microsoft fires four workers for on-site protests over company’s ties to Israel
WASHINGTON, Aug 28 (Reuters) - Microsoft (MSFT.O), opens new tab has fired four employees who participated in…
Digital Media Buying Is Broken – Here’s How We Fix It
In the rapidly evolving digital landscape, media buying has become a cornerstone of marketing strategies.…
Roosevelt Ogbonna resigns from Access Holding board
Access Holdings Plc has announced the resignation of Mr. Roosevelt Ogbonna, a Non-Executive Director, from its Board…
ARCON’s Enhanced Regulatory Authority: New Dawn! New Consequences!!
In what is arguably the most consequential legal pronouncement in Nigeria’s advertising history, the Federal…
Why Some Advert Campaigns Fail to Make Sales
In the fast-paced world of advertising, where brands compete for consumer attention in an increasingly…
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