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Brand IQ > Blog > Campaigns > FirstBank begins CRS Week
Campaigns

FirstBank begins CRS Week

Joshua
Last updated: October 27, 2025 2:26 pm
Joshua
2 months ago
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FirstBank has commenced its 2025 Corporate Responsibility and Sustainability Week, scheduled to hold from Monday (today) to November 1, 2025.

According to the bank, the annual event, which is now in its ninth year, reflects its commitment to community empowerment, environmental stewardship, and the advancement of the United Nations Sustainable Development Goals.

During CR&S Week, the Bank mobilises employees across the FirstBank Group, including FirstBank Nigeria, FirstBank UK, FirstBank Gambia, FirstBank Sierra Leone, FirstBank DRC, FirstBank Guinea, FirstBank Ghana, FBNBank Senegal, First Pension, and First Nominees, to dedicate their time and resources to meaningful causes aligned with the Bank’s sustainability strategy.

Commenting on the week-long event, Acting Group Head, Marketing & Corporate Communications at FirstBank, Olayinka Ijabiyi, said, “CR&S Week is a call to action. It is about showing up for humanity, being kind to one another, and proving that even the smallest act can ripple into lasting change. FirstBank believes that kindness is a currency that never devalues, and that is why every year since 2017, staff have gone the extra mile to give back to the communities through its SPARK initiative, while also encouraging people to perform acts of random kindness.”

The Bank plans to plant at least 20,000 trees within the week in partnership with the Nigeria Conservation Foundation in the final phase of its support for Nigeria’s 2060 decarbonisation agenda. This effort builds on the ank’s pledge to plant 50,000 trees by 2025, with 31,000 trees successfully planted over the past two years.

Additionally, in line with FirstBank’s commitment to achieving the United Nations Sustainable Development Goal 5 of women’s empowerment, the bank will collaborate with Borno and Katsina States to raise and provide medical interventions (including surgeries and post-care kits) for women living with Vesicovaginal Fistula (VVF).

Throughout the week, FirstBank staff will be inspired to share messages of kindness, fostering a culture of compassion, civility, and empathy across the bank. The programme will feature themed webinars centred on the ‘Start Performing Acts of Random Kindness’ initiative, as well as school engagements designed to instil the values of generosity and social responsibility in younger generations. The week will culminate in visits to orphanage homes, internally displaced persons camps, and charitable organisations across Nigeria, sub-Saharan Africa, and the UK, demonstrating kindness and empowering those at the bottom of the pyramid.

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