Lagos based marketing communications creative school, O2 Academy would be partnering with Future Brands Idol (FBI) on a multi-million naira worth creative scholarship scheme offer to students in Nigeria’s tertiary institutions.
Facts on the scholarship offer by the organizations was disclosed recently at the event of the Second edition of Brands Idol 2020 creative context which was held on 5th September, 2020 in Lagos. The contest, which sought to discover and breed young creative talents in Nigerian Tertiary institutions was witnessed by Marketing Communications industry experts, with six finalists pitching for the ultimate prize out of several entries from different institutions across the country.
At the final pitch, Oni Eniola Priscillia of University of Lagos, emerged the second Future Brand Idol, Emmanuel Dairo from Nigerian Institute of Journalism (NIJ) came second while Faithful David from Nigerian Institute of Journalism emerged third.
In his speech, the team lead Abdullahi Ahmed applauded the stakeholders in the integrated marketing communication industry for their support in the sustainability of talents in the industry in order to groom students who will grow to be future brand solution Future Brand Idol Winner 2020.
He further reported that Future Brand idol is not an annual event and series of activities has been mapped out to afford students access to practical knowledge about their courses via interaction with professionals through trainings, seminars and workshops.
The grand juror, Olalekan Akinyele lauded the efforts of the team for their effortd, while encouraging the participants to remain focused and learn the rudiment of skill acquisition and creative solutions to enable them thrive in the industry.
The jury member include: Olalekan Akinyele, Ademola Adeshola, Funke Adekola, Otega Ogra and seeOzorbemem Uche.The finalist include: Abdulrahman Toheeb. Fountain University Oshogbo, Faithful David (NIJ), Yakubu Joan Ifeoluwa (NIJ), Pelumi Naomi Ogunade (NIJ), Emmanuel Dairo (NIJ) and Oni Eniola Priscillia University of Lagos.
Future Brands Idol is a platform that seeks to bring together Communication students in Nigerian Higher Institutions with interest in Advertising and Marketing Communications. FBI aims at building students who will grow to be future brands problem solvers across the globe. The platform offers a contest that will dress individuals with creative business’ armour through lectures; competition reviews and reverts, contacts with professionals and opportunities in the creative world.