Shobanjo, Oyeyemi To Speak At 2015 Brand Innovation Conference  

 
By Ntia Usukuma.
Brandzone Consulting LLC together with its knowledge development arm, Brandplatform Lecture Series is set to play host to a roster of professionals of branding, marketing and communications including Biodun Shobanjo, Chairman of Troyka Holdings  and,  Kola Oyeyemi, General Manager, MTN Nigeria at its 2015 Brand Innovation Conference. The conference is slated for this Wednesday, October 21st 2015 at the Oriental Hotel, Victoria Island, Lagos.
With the theme, Branding in the New Normal, the conference is targeted at brand and marketing professionals who seek to advance their knowledge base through engagement with a robust faculty of knowledgeable speakers.  This years’ group of notable speakers are at the forefront of branding and communications with responsibility for managing some of the top brands in the country.
[ad id=”1169″]While addressing Journalists during a press conference in Lagos, Brand Innovation Convever, Chizor Malize stated that the conference would deliver new insights on the impact of technological advancements and the rapid proliferation of digital and new media on the overall business landscape and consumers’ interaction with brands in the market place.
Malize added, “The conference would also explore new channels of consumer engagement that technology has created and the resulting opportunities for increased customer engagement in the market place.  Harnessing and maximizing these opportunities will require executives to lead their organizations with skills necessary for these new ways of operation. This is the opportunity of learning that the Brand Innovation Conference has created for industry practitioners”
The conference Keynote Address would be delivered by Biodun Shobanjo, who is also Chairman of the Conference Advisory Board; with other speakers and panelists that include Tonye Cole, Co-Founder, Sahara Energy Group; Clem Ugorji, Communications and Public Affairs, Coca-Cola Nigeria; Lampe Omoyele, Managing Director, West Africa, The Nielsen Company; Iquo Uko, Marketing Director Nestle,  Kola Oyeyemi, General Manager, MTN Nigeria, amongst other high profile personalities and industry experts.
Also speaking at the press briefing George Thorpe, Chairman, Tequila Nigeria Limited ad member Conference Advisory Board re-echoed that the consumers’ always-connected status and ability to find information in seconds has put them in control of their own experiences.