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COCA-COLA
Uncategorized

From Storytelling to Storymaking: What Does Coca-Cola’s AI Branding Play Mean for African Brands

In December 2024, the world’s most iconic beverage brand, Coca-Cola,…

By
Martin Ogumah
6 months ago
Trending Technology: Will AI Replace PR Pros? Why Nigerian Communicators Say ‘Not So Fast’
Uncategorized

Trending Technology: Will AI Replace PR Pros? Why Nigerian Communicators Say ‘Not So Fast’

As AI tools like ChatGPT spark both awe and anxiety…

By
Joshua
Martin Ogumah
Nathaniel Udoh
6 months ago
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