How Persuasion Slides Nudge Unconscious Customer Conversion
Written by Desmond Ekeh|BiQ What are persuasion slides? The Persuasion Slides concept espoused by Roger Dooley of the CXL Institute highlights four core components of...
conversion
How Image Perception Affects e-Commerce Page Optimization
Desmond Ekeh “Perception is reality” is an age-old cliché. Philosophers believe that perception or appearance is not reality. To them, reality has to correspond to...