How Emotional Resonance Affects Your Conversion Optimization
Written by Desmond Ekeh Conversion, as we know, happens outside the website. It takes place in the brain – it is an emotional and an...
neuromarketing
Neuromarketing: Sell to the Brain to Leverage Consumer Conversion
Written by Desmond Ekeh | BrandiQ Andre Morys of the CXL Institute promotes the idea that a marketer needs to understand the core principles of...