By Ntia Usukuma.
Chi Limited, makers of Hollandia Yoghurt drink has unveiled a new Hollandia yoghurt pack in Nigeria. It is tagged the Slurp it off Grab ‘n’ Go Pack- a handy 315ml pack of nourishing yoghurt goodness that can go with any snack of choice.
According to Taiwo Adejare, a Marketing Executive with Sportslus Limited, the new Hollandia Yoghurt ‘Slurp it off’ handy pack is quite innovative and affords consumers the opportunity to refresh on the move. “Most times we are faced with options to savor our snacks but the Hollandia Yoghurt ‘Slurp it Off’ 315ml pack offers much more because it is healthy, nourishing, convenient and easily disposable’ Adejare explained.
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The Hollandia Yoghurt ‘Slurp it off’ 315ml handy pack with its dynamic prismatic shape and attractive cap is designed to hold an adequate quantity of yoghurt for an individual to enjoy with any snack. Christened ‘Grab n’ Go’, as a result of the pack’s light weight, any consumer will love to grab and take it along wherever he goes.
Speaking on the newly introduced pack, Managing Director, Chi Limited, Mr. Deepanjan Roy, said ‘we know that many consumers desire Hollandia Yoghurt for different reasons, one of which is to enjoy their snacks along with their favourite yoghurt drink. We also know that health is one of the biggest motivating factors in consumers’ decision making process, so we decided to introduce the Grab ’n’ Go pack for consumers who are on the move and desire a healthy drink with their meals. At the cost of =N=100, it is very affordable and offers consumers value for money’’.
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This innovation comes right on the back of studies that reveal that Yoghurt as a calcium powerhouse and a source of high quality protein. It is nutrient rich and an excellent source of vitamins and minerals. Because yoghurt is high in calcium, health conscious consumers now take yoghurt regularly for the welfare of their bones. Research also suggests that yoghurt can attract benefits to the digestive system, help build immunity and offer protection from certain infections. At the cost of =N=100, the drink offers an affordable alternative and more value for healthy living.
