By Lukmon Oloyede.
Former Associate Media Director of Capital Media Limited Austin Efienamokwu, has joined Telecoms giant, Airtel Nigeria as its new Senior Manager (Media).
Efienamokwu, a specialist in Project Management and Planning, Integrated Marketing Communication, Marketing Strategy, Strategic Media Planning and Buying, Media Research and Brand Management, will be bringing his wealth of experience to the sector to drive the Airtel brand in Nigeria.
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He started his professional career as Senior Executive (Planning) at MediaReach OMD in 2008 where he held several positions before his exit in 2013. He moved to Capital Media Limited Nigeria in January 2014.
Efienamokwu is a “tested media strategist” with broad business expertise and robust skills in media connection insights, portfolio media strategy and implementation, product consumption analysis, sponsorship deals and new business development.
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