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Brand IQ > Blog > IMC/Brand News > YEAH Brand Expands Portfolio with New Fruit-Flavoured Milk Drinks
IMC/Brand News

YEAH Brand Expands Portfolio with New Fruit-Flavoured Milk Drinks

Joshua
Last updated: November 7, 2025 9:10 am
Joshua
3 months ago
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The Yeah! brand has expanded its beverage portfolio with the launch of three new fruit-flavoured milk drinks: Apple, Pineapple, and Orange.

According to a statement, the Group Manager of the brand, speaking at the unveiling, said the new range was created to inspire “everyday happiness through flavour”.

“We created Yeah! to inspire everyday happiness through flavour. Each bottle is packed with creamy goodness and essential nutrients, making it not just a treat but a wholesome choice for people on the go,” the official stated. “We want every sip to make consumers say, ‘Yeah! That’s the taste I’ve been looking for.’”

The company described the new drinks as a blend of the smooth richness of yoghurt and the natural sweetness of tropical fruits. The Yeah Apple Flavoured Milk Drink delivers a crisp, fruity freshness; the Pineapple variant bursts with a tangy, tropical zing, while the Orange flavour offers a citrussy, creamy delight.

Yeah! said the new products embody a lifestyle of fun, energy, and positivity aimed at connecting with a new generation of consumers who value authenticity and great taste.

According to the firm, the new flavoured milk range is now available nationwide in supermarkets and convenience stores. It encouraged consumers to share their experiences using the hashtag #TasteTheYeahVibe! for a chance to be featured on the brand’s official social media pages.

Yeah! described itself as a vibrant brand committed to creating nutritious and delicious products that promote wellness and excitement.

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