Brand Intelligence

KONGA Offers Mega Deals For Consumers At Nigeria’s Diamond Independence Anniversary

Foremost composite e-commerce firm, Konga has unfolded plans to  stage the year 2020 edition of the Konga Freedom Sales, an annual promotional platform which is targeted at celebrating Nigeria’s diamond independence anniversary.

According to the event organizers,  the Konga Freedom Sales which was flagged off on Monday, September 21, 2020  will run until Friday, October 9, 2020 across Nigeria.

The three-week promotion, which will coincide with the memorable occasion of Nigeria’s 60th Independence Anniversary, will offer all classes of shoppers a unique opportunity to enjoy rock-bottom prices and mega deals on a  wide variety of genuine products carefully selected by Konga to mark the auspicious celebration. Also, the promotion will run across multiple channels including the Konga website, chain of retail stores located nationwide and via the Konga Bulk platform.

The eagerly anticipated Konga Freedom Sales will see the e-Commerce giant make available heavily discounted products of up to 50% off from multiple categories such as Computers & Accessories, Home & Kitchen, Electronics, quality Fast Moving Consumer Goods (FMCG), Power Solutions, Phones & Tablets, Drinks & Groceries, among many others. Further raising the excitement for the Konga Freedom Sales is the fact that Konga has positioned the promotion as one with which to celebrate Nigerians as the country hits its Diamond Jubilee.

Consequently, the management of Konga has revealed its intention to make it a promotion to remember for every customer.

‘‘Nigeria will be marking its Diamond Jubilee on October 1st. It is a momentous anniversary as 60 years is not a mean feat,’’ disclosed Co-Chief Executive Officer, Konga Group, Nick Imudia. ‘‘In view of this, we have decided to make this year’s edition of the Konga Freedom Sales a special one to celebrate all Nigerians.

‘‘Therefore, we have carefully selected all the products that will go on sale from Monday. Our motivation is to make it a memorable occasion for all Nigerians by helping them save money on genuine products across our online platform and retail stores nationwide. We encourage everyone to go online at or visit the nearest Konga store or leverage Konga Bulk from Monday to partake in the celebration of Nigerians through the Konga Freedom Sales,’’ he urged.

Meanwhile, an array of world class brands has partnered with Konga for the promotion. These include the likes of HP, Samsung, Lenovo, PZ Cussons, Dell EMC, Infinix, iTEC, Zinox, Tecno, Unilever and many more.

The Konga Freedom Sales goes live nationwide from Monday, September 21 until Friday, October 9, 2020.

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