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Nigeria Olympic Committee Unveils Red Sapphire as Exclusive Online Media Partner - Brand IQ
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Nigeria Olympic Committee Unveils Red Sapphire as Exclusive Online Media Partner

Ahead of the Rio 2016 Olympic Games taking place in August, the Nigeria Olympic Committee (NOC), has unveiled Red Sapphire and Team Naija as the first-ever exclusive Online Media Partners (OMP) and exclusive Raffle Draw Operator of the Committee.

At the ceremony recently held in Abuja, the NOC President, Habu Gumel, also unveiled the campaign theme tagged “We Believe, We Can”.

The RIO 2016 Olympic is billed to kick-off on August 5 in Rio de Janeiro, Brazil.

The exclusive partnership gives Red Sapphire the right to run the NOC – RIO 2016 Telethon Raffle and to relay the Olympic Games via KairoswebTV and the TeamNaija website, Social media profiles and other selected media platforms.

In his keynote address, Gumel called on all Nigerians and corporate organizations to support Team Naija as they prepare to ensure a successful outing at the Rio 2016 Olympics.

“This event and the partnership is poised to be a progressive turn around for the Nigerian participation in the Olympic Project, which has over the years recorded huge successes”, he said.

The Managing Director of Red Sapphire Nigeria Limited, who is also the Director General Team Naija, Mr Onoriode Akpe, commended the efforts of NOC, saying that Nigeria’s participation at the Rio Olympics should not be left to the government alone.

According to Akpe “the pace and the build-up to RIO 2016 is quickening, the sense of excitement is growing. That sense of anticipation about what is going to come is really beginning to hit us. And I think the whole country is beginning to really feel that sense of excitement and the next few weeks are going to be simply amazing.”

Elaborating on the Team Naija Project, Mr. Celestine Achi, Founder of KairoswebTV and Deputy Director General of Team Naija, explained that one of the strategies to make Rio 2016 a memorable participation for Team Nigeria is the NOC – RIO 2016 Olympics Telethon TV Raffle which will hold for about 30 days with chances for contestants to win up to N10 million, in addition to Live daily update of the RIO 2016 Olympics on KairoswebTV.

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