‘Riteonthebeach’: Rite Foods Supports Environmental Conservation

Rite Foods Limited has continued its ongoing initiative of cleaning up plastics from beaches through its award-winning programme ‘Riteonthebeach,’ In its quest for a greener environment, sustainability, and the protection of aquatic life along shoreline communities in Lagos State.

A recent clean-up exercise was held at Tarkwa Bay beach on Saturday, August 26, 2023.

Rite Foods’ sustainability journey is highlighted by its impactful initiative known as ‘Riteonthebeach.’ This initiative, launched in collaboration with Popbeachclub, an eco-resort in Lagos, focuses on cleaning up plastic waste from beaches.

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Since its inception in August 2021, ‘Riteonthebeach’ has effectively removed more than 180,000 pieces of plastic from coastal areas. This vital programme extends beyond just cleanup efforts; it encourages local residents to actively engage in plastic collection and establishes systems for recycling as a means of creating jobs and enriching the community.

The funds generated from this initiative are used to provide school supplies for the children living along the Lagos shorelines.

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