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Strategic Ways PR and Advertising Can Leverage Valentine’s Day to Create Brand Relevance and Boost Sales

Desmond EkehFebruary 14, 2024February 14, 2024

by Desmond EkehFebruary 14, 2024February 14, 20240216

BrandiQ Today is Valentine’s Day. Hurray! In Nigeria, and across the globe, people are now prepared and ready to celebrate this day in different forms...

Artificial Intelligence in Marketing and PR: What Are the Ethical Implications of AI?

Desmond EkehFebruary 13, 2024February 13, 2024

by Desmond EkehFebruary 13, 2024February 13, 20240207

There’s a new alluring vision of artificial intelligence in marketing and PR that involves hyper-targeted campaigns, instant audience insights, and more efficiency than ever before. A consumer could be...

Media & Marketing News PR

Global PR Organisation ICCO Appoints Andras Sztaniszlav Interim CEO

Desmond EkehFebruary 9, 2024February 9, 2024

by Desmond EkehFebruary 9, 2024February 9, 2024090

Andras Sztaniszlav has been appointed as the Interim CEO for ICCO, taking up the position on 1st January 2024. The appointment comes as part of a new...

Industry News News PR

Beyond Publicity: How PR Can Inspire Quality Education for Nation Building

Desmond EkehFebruary 9, 2024

by Desmond EkehFebruary 9, 20240418

By Ishola, N. Ayodele In today’s rapidly evolving global landscape, the role of education in shaping the future of nations has never been more crucial....

Media News PR

FANTASTIC NIGERIAN ARMY: Crisis Management Lessons from the Nigerian Army

Desmond EkehFebruary 5, 2024February 5, 2024

by Desmond EkehFebruary 5, 2024February 5, 20240196

By Ishola, N. Ayodele Overview of Event: In the early hours of January 2nd, 2024, Governor Babajide Sanwo-Olu of Lagos State took a decisive step...

Industry News News PR

Featured NIPR Inducts 327 New Members As President Insists on 1st January Compliance Deadline

Desmond EkehDecember 2, 2023December 4, 2023

by Desmond EkehDecember 2, 2023December 4, 20230249

The Nigerian Institute of Public Relations (NIPR) has inducted 327 into its membership, a figure quoted to be one of the highest in Institute’s recent...

Industry News Media & Marketing News PR

COMMUNICATION WITHOUT COMMUNICATING; Why Strategic Thinking is Crucial in Virtual Communication to Avoid Miscommunication

Desmond EkehAugust 21, 2023August 21, 2023

by Desmond EkehAugust 21, 2023August 21, 20230278

In the age of instantaneous information sharing, the significance of strategic thinking in virtual communication cannot be overstated. A recent incident involving the National Drug...

Brand Intelligence Corporate Social Responsibility - CSR Leisure/Travel News PR

VIDEO: Maltina Encourages Lagosians to Explore Water Transportation

Desmond EkehOctober 3, 2021October 3, 2021

by Desmond EkehOctober 3, 2021October 3, 20210206

BrandiQ Bog Nigeria’s number one Malt Brand, Maltina has urged Lagosians to patronize ferry services across Lagos as a panacea to incessant road traffic with...

Brand Communication Branding Corporate Social Responsibility - CSR Crisis Communication Digital PR Industry News Media News PR Public Affairs PR Training/Marcom Academy

Media Panache: Preparations Underway as First-Ever World PR Day Approaches

Quadri SemiuJuly 15, 2021July 15, 2021

by Quadri SemiuJuly 15, 2021July 15, 20210183

BrandiQ Reports To commemorate this year’s first-ever world PR day celebrated on July 16 2021, leading PR Agency, Media Panache has planned a series of...

Arts & Entertainment Entertainment News PR TV

Kingdom Wins Nigerian Idol Season 6, Clinches N50m Worth Of Gifts

Quadri SemiuJuly 12, 2021July 12, 2021

by Quadri SemiuJuly 12, 2021July 12, 20210160

BrandiQ Reports Kingdom Kroseide has emerged winner of the Nigerian Idol season 6 competition. Kingdom was announced the winner after defeating Francis Atela at the...